ClaudeTurbot AI connected
Run complete✓
Why did my ACOS jump last week?
turbot · data_queryAmazon ads + Shopify orders, Oct 6 → Oct 12
turbot · market_list_competitorstop keyword, price history
Found it. Spend held steady at $412/day, but sales on your top keyword dropped 31% — and two campaigns did most of the damage:
| Campaign | ACOS before | Last week |
|---|
| SP · Exact · bamboo cutting board | 22% | 41% |
| SP · Auto · kitchen boards | 27% | 48% |
The culprit: your closest competitor cut their price 15% on Oct 12 and grabbed top-of-search. Shopify sales on the same SKU held flat, so this one's Amazon-only.
Tighten those two campaigns and draft a counter-move.
turbot · ads_prepare_changes2 campaigns · dry run
Here's the plan. Nothing goes live until you say so.
Change plan · 3 groupsApplied · audit-logged
- Bidbamboo cutting board (exact) $1.85 → $1.40
- Bidkitchen boards (auto) $1.20 → $0.95
- Negative4 non-converting search terms +4
- Budgetshift to defensive brand campaign $60/day
turbot · ads_execute_changesconfirmed by seller
Done — live on Amazon and logged. I'll check back Friday to see if it worked.
Message Claude…↑
Example conversation:
Seller: Why did my ACOS jump last week?
AI calls Turbot AI tool data_query (Amazon ads + Shopify orders, Oct 6 → Oct 12).
AI calls Turbot AI tool market_list_competitors (top keyword, price history).
AI:
Found it. Spend held steady at $412/day, but sales on your top keyword dropped 31% — and two campaigns did most of the damage:
SP Exact bamboo cutting board: ACOS 22% to 41%. SP Auto kitchen boards: ACOS 27% to 48%.
The culprit: your closest competitor cut their price 15% on Oct 12 and grabbed top-of-search. Shopify sales on the same SKU held flat, so this one's Amazon-only.
Seller: Tighten those two campaigns and draft a counter-move.
AI calls Turbot AI tool ads_prepare_changes (2 campaigns · dry run).
AI:
Here's the plan. Nothing goes live until you say so.
Change plan: Bid — bamboo cutting board (exact): $1.85 → $1.40; Bid — kitchen boards (auto): $1.20 → $0.95; Negative — 4 non-converting search terms: +4; Budget — shift to defensive brand campaign: $60/day.
Seller: Approved.
AI calls Turbot AI tool ads_execute_changes (confirmed by seller).
AI:
Done — live on Amazon and logged. I'll check back Friday to see if it worked.